BE(ART) Limited's original character IP - CRIIICHI is one of the representing IPs in the event.
Recently, the creative energy of Hong Kong touched down in London for Brand Licensing Europe (BLE) 2026. Backed by the Hong Kong Arts Centre and HKTDC, the "Hong Kong Comix IPs Showcase" offered international audiences a firsthand look at our city's cultural dynamism.
We are truly honored that CRIIICHI was selected to be part of this prestigious exhibition. While our lean, highly focused team continued our creative work back home, seeing our IP cross borders to stand on such a major industry platform is a significant milestone. It reinforces our belief that authentic character design and subculture aesthetics speak a universal language.
Photo shows (from left) the Marketing Manager of the HKTDC, Ms June Chan; the Director, UK, Nordics and Ireland of the HKTDC, Ms Joey Ko; the Executive Director of the HKAC, Ms Rebecca Ip; the Director-General of the London ETO, Miss Fiona Chau; and the founder and creator of Chocolate Rain, Ms Prudence Mak, at the reception.
The Hong Kong Economic and Trade Office in London supported the Hong Kong Arts Centre and the Hong Kong Trade Development Council in presenting the Hong Kong Comix IPs Showcase at Brand Licensing Europe in London, the United Kingdom from October 6 to 8 (London time).
A special thank you to the institutions that made this global showcase possible. We are already exploring the exciting global connections sparked by this event and look forward to sharing our next phase of growth with you very soon.
[Brand Licensing Europe 2026]
2026.10.06 - 10.08
ExCeL London
(Royal Victoria Dock, 1 Western Gateway, London E16 1XL,UK)
Sources: https://www.info.gov.hk/gia/general/202610/12/P2026101200555.htm